billbaord wars

i have to say...this is absolutely creative.

audi has a lot of billboards out there with the new A4, and making a knock at BMW. so what does bmw do? go right back at it...on the same block.

thom browne

i can't say that i follow thom browne's line religiously, but i'm in the know of his new collections when they come out. the collections are typically pristine, clean-cut looks, and sometimes a little bit of attitude, but definitely a classy look for many.

his recent print ad campaign is just that...clean-cut, simple, and classy. all with a little bit of intriguing style mixed in.

i find it mysteriously creative.


credits: selectism

go humans go.

i'm not the biggest fan of oatmeal. granted, i don't remember the last time i had a box of quaker oats. but my past weekend in san francisco opened my eyes to a new advertising campaign that definitely is intriguing. quaker oat's new tagline is "go human go." and once i saw it... my only thought was, wow they are doing something super creative to stay relevant. a brand that has been around since we can even remember, they've established themselves as the leader in dried foot products and breakfast.

but they still did this, and it totally refreshes this brand, and arguably makes it hip. totally feeling it. true, a lot of brands are out there with the whole optimistic marketing campaign (see: pepsi, coca cola, bofa), but they are all good and stuff we do need to see...especially with so much negativity around us these days, be it the consistently going down economy, people dying for no good reason around the world, and 13 year old boys being shocked that their 15 year old girlfriend had slept with more boys, and the kid isn't his.

"the quaker campaign is about leveraging human energy to fuel your day and also leveraging human energy to do more for others," said a quaker rep.

that's great.

the campaign was created by goodby, silversten & partners up in san francisco. there's multiple ads and commercials forthcoming. check it out.

the crazy ones

here's to the crazy ones.

a nice ad by apple.

sonystyle

check out the new commercial for sony style. pretty fresh.

t-mobile dance ad

so everybody that viral marketing is where it's at these days. check out t-mobile's new viral ad produced by the ad guys at saatchi & saatchi. it's a video with hidden cameras everywhere at the liverpool street station in london. dope how literally everybody not in on the video totally gets involved with it too. it becomes one big party.

do note, this video filmed and edited within 36 hours to get it up for tv and web for t-mobile's "life's for sharing" campaign.

entertaining video created very very well. check out the dude's hair at 1:44. amazing. and turn your speakers up for this, its perfect.